Money Well-Spent
Thursday, January 7th, 2010
Colleges and Universities employ a myriad of programs aimed at retention; many, not all of these, are in the student affairs area; plenty of those are in housing. Living-learning communities, mentoring, tutoring, freshman introductory programs, second-year experience programs, et cetera, are all aimed at getting students to graduation and improving their experience along the way. The success of these programs is often measured on retention and graduation rates. But that’s not the only way to measure success; there’s also the more business-like (or callous?) way: do the students who stay (and continue paying tuition and fees) make up for the monies spent on the programs? For the most part, they do, says a report, Investing in Student Success, sponsored by Jobs for the Future and the Delta Project on Postsecondary Education Costs, Productivity and Accountability. Thirteen institutions allowed their retention programs to be evaluated using a costs-to-returns calculator. While the return of a programs could not be accurately calculated because of a lack of necessary data, most did very well, their returns outstripping the costs considerably.



